Doritos Loaded @ Disney Paris

A first-of-its-kind culinary crossover, we took over Overland Trail Café in Disneyland Paris’ Frontierland to launch Doritos Loaded — a brand-new snack born straight out of flavor and folklore. The story of how this bold bite “made its way” to Frontierland was woven into every detail, from menus and signage to moments hidden in other corners of the park. A full-on world-building experience that gave guests a taste of Doritos like they’ve never seen (or eaten) before.